BRANDIVING · DUPES FINDER

Detect where products are presented as dupes of your brand.

Discover, verify and monitor ecommerce pages promoting products as dupes, alternatives, equivalents or look-alikes to your brand. Track aliases, products, markets, candidate URLs and verified findings in one workflow.

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ONE VIEW. CLEARER BRAND PROTECTION.

Turn scattered dupe references into structured intelligence.

Dupes Finder combines configurable analyses with URL discovery and verification so teams can understand where dupe-related content appears, how relevant it is and which findings deserve action.

01

Brand Aliases

Configure alternative brand terms and spellings websites may use when referring to your brand.

02

Product Scope

Define product names, lines and references associated with each monitoring analysis.

03

Priority Markets

Select the countries to monitor and compare where dupe-related activity is appearing.

04

Verified Findings

Review candidate URLs and separate confirmed dupe references from false positives or irrelevant results.

CAPABILITIES

From discovery to verification in one operating workflow.

Dupes Finder reduces manual searching while keeping the evidence behind each finding visible and reviewable by Brand Protection, Ecommerce and Legal teams.

Configurable analyses

Create separate monitoring analyses by brand, alias set, market scope and product universe.

Candidate URL discovery

Identify webpages likely to contain dupe, alternative, inspired-by or equivalent-product positioning.

URL verification

Verify candidate pages and retain only the results that genuinely correspond to the monitored analysis.

Historical findings

Keep a structured history of discovered URLs and their verification status to support recurring monitoring.

Status management

Organize findings as new, under review, verified or dismissed to keep follow-up clear across teams.

Multi-market monitoring

Run the same structured monitoring logic across several markets without duplicating manual searches.

REPORT VIEW

See where dupe-related activity needs attention.

The report summarizes the active monitoring universe, candidate URLs, verified findings and priority markets so teams can move quickly from discovery to review and action.

Metric
Current
Status
Active analyses
12
Live
Candidate URLs
486
Review
Verified findings
128
Confirmed
Priority markets
5
Focus

Illustrative values only. Actual KPIs use the configured analyses and verified URL universe.

BUSINESS BENEFITS

Make dupe monitoring operational across teams.

Protect brand equity

Understand how products are positioned as alternatives or look-alikes to your brand across the web.

Reduce manual searching

Replace recurring ad-hoc searches with a structured discovery and verification process.

Prioritize relevant cases

Separate verified findings from low-quality candidates so teams focus on the pages that matter most.

Scale across markets

Monitor different countries using the same analysis structure, terminology and verification workflow.

Create one evidence base

Keep aliases, products, URLs, markets and verification outcomes together in one report.

Support follow-up

Provide organized findings for brand protection, commercial escalation or legal review when required.

HOW IT WORKS

From monitoring setup to verified findings.

01

Define analyses

Configure brand aliases, product terms and the markets included in each monitoring analysis.

02

Discover URLs

Brandiving identifies candidate webpages potentially referring to monitored products as dupes or alternatives.

03

Verify findings

Candidate URLs are reviewed and classified to separate genuine findings from false positives.

04

Monitor & act

Teams use the report to track status, prioritize markets and organize any required follow-up.

FREQUENTLY ASKED QUESTIONS

Dupes Finder FAQs

Each analysis can include brand aliases, selected markets and the product names or lines associated with the monitoring scope.

Yes. Candidate URLs can be reviewed and classified so teams can distinguish verified findings from false positives or irrelevant pages.

Yes. Analyses can cover multiple countries according to the monitoring scope defined for the brand.

Yes. Each analysis can contain a list of product names or product families relevant to the monitored brand.

The service can support Brand Protection, Legal, Ecommerce, Marketing and Commercial teams that need visibility over dupe-related online activity.

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